CASE STUDY: WENGER

Upon meeting with Wenger Corporation to understand the scope of this project – a creative brief was formed. This outlined the initiative to target marching band directors through an integrated campaign including social media marketing and HTML email marketing. Secondly, Wenger wanted to target band conductors through a print advertising campaign. Finally a third level was added to target elementary classrooms with specialized music room packages at promotional pricing.

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CASE STUDY: ORION

Orion Foods, LLC owner of numerous convenience store brands including Hot Stuff Foods, Lettieri’s and Smash Hits Deli has formed a partnership with Reflections Graphic Communications. We bring Orion the full service package that spans from Design, Print, Fabrication, Kitting and eventually Delivery of their promotional point of purchase kits to their over 1,000 stores.

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BELLATORIA PIZZA

Bernatello’s created a new, premium-brand, frozen pizza that took advantage of the lighter, thinner pizza trends. The assigned task was to develop a name as well as the packaging to launch this new brand. The final outcome resulted in this award-winning package design.

SIMEK'S FROZEN FOODS

Simek’s shifted focus from marketing products in their branded outlets to expanding their distribution in grocery and convenience stores. This brand-widBe redesign succeeded in offering the fresh new look needed to compete in these new environments.

BOVENDA POP DISPLAY

Humidapac wanted to create a counter display and packaging that stood out from the wood grains and earth tones you see in a traditional tobacco shop. By giving it a high-tech look, this design achieved the results Humidapac was looking for.

PHYTON PLANT PRODUCTS

After previously being sold to just plant wholesalers, Phyton wanted to redesign their entire line of plant products to effectively compete in the retail setting.

DELI EXPRESS POP DISPLAYS

Deli Express wished to offer C-Store owners both a basic and a premium display option for their in-store warmers while keeping the same design elements on both to help reinforce the HotXpress brand from store to store.

LETTIERI'S STUFFED SANDWICHES

The goal of this product design was to create a more premium-branded package and structure that would ultimately be displayed in multiple environments— including retail deli and c-store segments. The products also needed the flexibility to be displayed horizontally or vertically.